The Video Cover is the thumbnail image shown on bridge pages before someone clicks to watch your video. A strong cover dramatically increases click-throughs — it's often the difference between a 10% and 40% play rate.
On any bridge page, click the existing video thumbnail in the preview area. The Edit Video Cover modal opens with three tabs along the top:
Two options for setting your cover:
Recommended size: 1280×720px (16:9 aspect ratio) for best quality across all devices.
Below the upload button is a grid of stock thumbnails. Click any to use it immediately. Useful when you don't have a custom image ready and want to ship now.
Don't overthink the perfect image. A "good enough" cover that ships today beats the perfect cover that takes a week. You can always swap it later.
Build a custom video cover in 30 seconds — no design skills needed. Choose from emoji + text combinations to grab attention.
Where the video cover sends visitors when clicked. Leave blank to use your main CTA button URL (recommended — keeps your funnel simple). Fill in if you want the video click to go somewhere different from the button.
Adds an animated "sound wave" element near the play button. Suggests the video has important audio content. Increases play rates for video sales letters.
Adds a small indicator telling visitors they need to click for sound (modern browsers autoplay videos muted). The default text is "Click For Sound" but you can customise it in the field below.
Toggle the video block on or off entirely. Use this if your page works better with no video (e.g. text-focused bridge pages).
Toggle the red play button overlay. Most visitors expect to see a play button on a video thumbnail — leaving it on usually wins. Only turn it off if your custom cover already includes a play button graphic.
Add subtle motion to your video cover to catch attention. Pick from 20 animation styles:
Use animations sparingly. One subtle animation = effective attention grab. Multiple flashing elements = looks like a spam page and hurts trust. Test on a phone — what looks subtle on desktop can be obnoxious on mobile.
Contact support if your video cover isn't displaying correctly.